Lucy Park

Co-founder & Managing Director

Lucy has fine-tuned her skills as a senior online marketing executive with over 15 years' experience in marketing and advertising across a broad spectrum of Tier 1 internet companies.

As Director of Online Marketing at Spark Networks, Lucy oversaw a $24M/year budget to fulfill key traffic and customer acquisition targets that helped propel Spark Networks from start-up to the #3 Personals Network in the country while meeting revenue objectives and performance metrics. She guided and was responsible for the development of the team, processes and infrastructure that supported a multi-pronged and comprehensive marketing effort, directed its strategic and tactical marketing initiatives, and hired, mentored and managed a multi-disciplinary interactive marketing team comprised of Media Planners & Buyers, Affiliate Marketing Managers, Search Engine Marketing Specialists and Trafficking Managers.

Lucy first fell in love with and cut her teeth on online marketing at iTraffic (Agency.com), one of the first online advertising agencies in the US, where she managed interactive marketing initiatives for clients like Disney Interactive and Answer Financial Inc., and also at Direct Synergy, Inc, where she managed online initiatives for clients like Business.com and First Republic Bank.

Lucy is a graduate of the University of California, Berkeley and makes her home in Los Angeles with husband, daughter and dog.  Aside from online marketing, Lucy also enjoys pop culture, reality tv, hiking, running and reading.